UFC Strike - Launch

UFC Strike is an innovative, digital collectible experience powered by web3 technology. I was fortunate enough to be on the team that brought UFC Strike to market, and was responsible the motion direction and production of in-product assets and marketing material.​​​​​​​
The 209

A pack honouring two of the most revered brother's in combat sports. The 209 was a drop which featured exclusive Moments from the Diaz brothers.
Enter the Dojo

A celebration of the legendary karate practitioners of the UFC. Featuring fan favourites Georges St-Pierre, Robert Whittaker & Steve Thomson.
The UK Drop

A pack drop recognizing the up and coming and legendary UFC fighters from the UK.
Creative Direction - Denise Schwenck
Art Direction / Design - Tin Tran
Motion - Jack Bonnington

© Dapper Labs

More Projects